← Glossary
Camera & Exposure
White Balance
The color temperature setting that makes white things actually white. Indoor bulbs push orange, shade pushes blue; white balance corrects for the light source so the whole image reads neutral.
Auto white balance drifts mid-clip as you move between rooms — locking it per scene is the pro habit.
Why it matters for your listings
Orange-tinted walls make a renovated kitchen look dated. Accurate whites are one of the five markers buyers subconsciously read as "premium listing."
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